In the competitive world of retail and service businesses, first impressions often start with signage. Vogue Plaza in Thousand Oaks, a bustling center for local businesses, recognized the need for an update. Their aging monument sign had become a relic of the past, blending into the background rather than standing out as a beacon for customers. Signature Signs was tasked with revitalizing this crucial element, transforming it into a modern, visually appealing, and functional design that would enhance both visibility and brand identity.
Before embarking on the transformation, it was essential to assess the condition of the existing monument sign. Time had taken its toll—faded colors, cracked lettering, and the absence of modern illumination left the sign looking dull and outdated. Structurally, the materials showed signs of weathering, which compromised the sign's visibility and impact. Vogue Plaza needed a sign that would reflect a vibrant, contemporary image and attract attention from both pedestrians and drivers.
Visual Elements of the “Before” Sign:
Recognizing the need for a complete overhaul, the design team at Signature Signs collaborated closely with the client to create a sign that not only met modern aesthetic standards but also addressed practical concerns like durability and visibility.
The design process focused on achieving a sleek, contemporary look while ensuring the sign would be highly visible both during the day and at night. Push-through illuminated panels were selected to enhance visibility, and LED cabinet illumination added a touch of modern elegance.
Key Design Considerations:
The new sign at Vogue Plaza features push-through illuminated panels, which significantly improve nighttime visibility. The LED cabinet illumination around the edges provides a sleek, modern glow, enhancing the sign’s appeal. The materials chosen for the sign are both durable and weather-resistant, ensuring that it remains a vibrant landmark for years to come.
Installation Process:The installation of the new sign was carried out with precision, overcoming challenges such as integrating the lighting system within the existing structure. The collaborative effort between the design team and Vogue Plaza ensured that the final product exceeded expectations.
Updating Vogue Plaza’s monument sign had several immediate and long-term benefits:
Below, you can see a side-by-side comparison of the “before” and “after” images, highlighting the sign’s evolution from a dull, outdated structure to a vibrant, modern landmark.
The new sign not only captures attention but also enhances the visibility of the businesses within the plaza, contributing to a more dynamic and appealing environment.
So updating your business’s signage isn’t just about aesthetics; it’s an investment in your property’s future. A modern, well-designed monument sign can enhance visibility, improve brand identity, and increase property value. Don’t let outdated signage hold your business back.
Contact Signature Signs today to discover how we can transform your signage and elevate your brand. Visit our portfolio to see more examples of our work and schedule a consultation.